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A website is an important investment in your business, and you definitely need someone you can trust. After all- your web designer is building you an incredible, transformative tool- the foundation of your online presence and a sales machine that should be working on autopilot even when you’re not! So if you’re struggling with how […]

How to choose a website designer (9 questions to ask a web designer to avoid DISASTER!)

how to pick a web designer

Everyone’s been there and it’s scary! But when the leads dry up, there’s a LOT you can do to get things moving again. Here are my 6 best tips for how to get more leads for your business! How to get more leads on your website (increase website inquiries and spot deficiencies!) 1. Examine your […]

How to get more leads for your business in 2025 (6 actionable strategies to kickstart a rut or shake up slow season!)

how to get more sales on my website

How much does it cost to hire a website designer REALLY? If you’re reading this, chances are you’re trying to figure out how much you really need to spend on a website. Maybe you’re wondering, “Should I just do it myself? How much can a good website actually cost?” I get it—it’s overwhelming, especially when […]

How much does it cost to hire a website designer? (EXACTLY what you should pay & how to not get ripped off!)

average cost of web design for small businesses

Are you wondering why no one is buying from your website? You know that your products or services are great- so why aren’t the sales rolling in? It can be really frustrating, especially if you’ve worked hard on your brand, your offers, and spent money and time on marketing. There are a ton of reasons […]

11 reasons why no one is buying from your website- and how to fix it (no fluff, just facts)

how to get more leads from my website

While drag and drop builders like Squarespace or Wix make it easier than ever to put a website out into the world, there is SO MUCH that goes into a decent website (let alone a good, great, or awesome website!) that you just can’t do as a DIYer. Here’s why you should hire a professional website […]

Considering a DIY website? Think again! Here’s why you should hire a professional website designer

is hiring a professional website designer worth it?

So you have a shiny new website- congratulations!! But now what? You’re probably wondering what to do after you launch a website! If you’re thinking, “What should I do after creating a website?” “How do I announce a website launch? “What should be on my website launch marketing plan?” or “How do I drive sales […]

What to do after you launch a website- 5 MUST DOs to make the most of your website!

coaching website mistakes to avoid

It’s hard to get coaching clients. Maybe you’re creating your own coaching website, looking at coaching website templates, or need for inspiration for your coaching website design. No matter what kind of coach you are or what stage you’re at with you’re website, make sure you aren’t making any of these critical common coaching website […]

10 common coaching website mistakes to AVOID in 2025!

coaching website inspiration

Are you wondering how to write website copy? Or how to write copy that actually converts? Copywriting is an art and a balancing act- there are so many angles to consider (and huge mistakes that a lot of people are accidentally making)!  With website copy, you’re writing to: So how can you do it all? […]

How to write website copy that sells: 6 tips to improve your website copy RIGHT now + website copywriting examples!

website copywriting tips

“Should I build my website on Squarespace or Showit?” I see this question all the time, and it’s no wonder why. There are so many website builder platforms, so you’re not alone if you’re struggling to decide which website builder platform is the right investment for your business!  Before I jump into the details of […]

Why I switched from Squarespace to Showit- How to choose a website builder platform

So you’ve started a business- yay! While a lot of people who start businesses have imaginative, passionate, well thought out ideas for products or services, many fail miserably with brand identity and positioning. Why is branding so important? Because business is all about relationships- especially the saturated world of online businesses! Your branding is what […]

How to create a brand identity that attracts your dream clients (8 steps!)

creating a brand for yourself

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SO Digital is a boutique web design studio in Arlington, VA. You bring the vision—we handle literally everything else. From strategy to launch, it’s a white-glove, done-for-you experience that leaves you with a website that looks luxe, works hard, and feels so you.